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by members throughout the Upper Midwest.
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Industry Information

Current Economic Trends in Direct Marketing (DMA Quarterly Business Review, February 2008)
Desktop Widgets: Engaging Your Customers Beyond the Browser (RateGain, December 2007)
The Art and Science of Email Marketing (Listrak, March 2008)
Increasing Response with 1:1 Campaigns (L2, January 2008)
A Strategy of Savings: Postal Optimization and the Future of Direct Mail (Direct Group, March 2008)